Pacific / Virgin Blue to Re-Brand

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Postby HamiltonWest » Thu Jan 20, 2011 4:48 pm

All white Virgin points to 2011 relaunch

Virgin Blue has placed a brand new Boeing 737-800 into service featuring an anonymous all-white paint scheme as the airline prepares to relaunch with a new livery and branding in the first half of 2011.
Full Story Located here:
http://australianaviation.com.au/2011/01/a...-2011-relaunch/

All white VH-VUY Photo
http://www.airliners.net/photo/Untitled-(V...-8KG/1845100/L/

Also have just seen a photo on one of the aussie boards(you have to login to view) of Vh-Vum in a hybrid scheme until rebrand launch - with Standard Pacific blue Tail and 'AIRLINE OF VIRGIN BLUE' in Large white lettering decaled to front Lower of the aircraft with FLYPACIFICBLUE.COM Removed .
Last edited by HamiltonWest on Fri Jan 21, 2011 12:20 pm, edited 1 time in total.
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Postby AlisterC » Thu Jan 20, 2011 6:36 pm

Awesome! Looking forward to what they come up with. Thanks for the links!
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Postby HamiltonWest » Thu Jan 20, 2011 6:45 pm

Just noticed this on TVNZ website:

Air NZ buys into Virgin Blue
Published: 7:09PM Thursday January 20, 2011 Source: ONE News

Air New Zealand has acquired a substantial shareholding in Australian-based airline Virgin Blue.

The company notified the Australian Stock Exchange and New Zealand Stock Exchange today that it has become a substantial shareholder in Virgin Blue, as part of a planned acquisition of a shareholding between 10% and 14.99%.

Full item located here:
http://tvnz.co.nz/business-news/air-nz-buy...in-blue-4003796
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Postby Splitpin » Thu Jan 20, 2011 7:15 pm

HamiltonWest wrote:
QUOTE (HamiltonWest @ Jan 20 2011, 05:48 PM) <{POST_SNAPBACK}>
All white Virgin points to 2011 relaunch

Virgin Blue has placed a brand new Boeing 737-800 into service featuring an anonymous all-white paint scheme as the airline prepares to relaunch with a new livery and branding in the first half of 2011.
Full Story Located here:
http://australianaviation.com.au/2011/01/a...-2011-relaunch/

All white VH-VUY Photo
http://www.airliners.net/photo/Untitled-(V...-8KG/1845100/L/

Also have just seen a photo on one of the aussie boards(you have to login to view) of Vh-Vum in an Ugly hybred scheme until rebrand launch - with Standard Pacific blue Tail and 'AIRLINE OF VIRGIN BLUE' in Large white lettering decaled to front Lower of the aircraft with FLYPACIFICBLUE.COM Removed .


Cheers Ham....what ever they come up with has to be better than that bloody awful lord of the rings thing ANZ had.
Last edited by Splitpin on Thu Jan 20, 2011 7:19 pm, edited 1 time in total.
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Postby connor » Thu Jan 20, 2011 7:27 pm

Now there's an easy repaint!
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Postby Naki » Thu Jan 20, 2011 7:29 pm

HamiltonWest wrote:
QUOTE (HamiltonWest @ Jan 20 2011, 07:45 PM) <{POST_SNAPBACK}>
Just noticed this on TVNZ website:

Air NZ buys into Virgin Blue
Published: 7:09PM Thursday January 20, 2011 Source: ONE News

Air New Zealand has acquired a substantial shareholding in Australian-based airline Virgin Blue.

The company notified the Australian Stock Exchange and New Zealand Stock Exchange today that it has become a substantial shareholder in Virgin Blue, as part of a planned acquisition of a shareholding between 10% and 14.99%.

Full item located here:
http://tvnz.co.nz/business-news/air-nz-buy...in-blue-4003796


Hmm history repeats itself to a certain extent..lets hope its more succesful this time!
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Postby HamiltonWest » Fri Jan 21, 2011 12:19 pm

Here's a Links to a Photo's of VH-VUM in the hybrid 'Airline of Virgin Blue' scheme.

http://jetphotos.net/viewphoto.php?id=7037005&nseq=2

http://jetphotos.net/viewphoto.php?id=7036016&nseq=3
Last edited by HamiltonWest on Sun Feb 13, 2011 4:17 pm, edited 1 time in total.
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Postby HamiltonWest » Mon Feb 14, 2011 1:07 pm

VH-VOX now in 'AIRLINE OF VIRGIN BLUE' Scheme.
Prob a Silly question - anyone know if the PB ZK-'s will be adorned with that decal scheme?
http://www2.airliners.net/photo/Pacific-Bl...be062e733116af3
Last edited by HamiltonWest on Tue Apr 12, 2011 11:25 am, edited 1 time in total.
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Postby Splitpin » Mon Feb 14, 2011 4:15 pm

Naki wrote:
QUOTE (Naki @ Jan 20 2011, 08:29 PM) <{POST_SNAPBACK}>
Hmm history repeats itself to a certain extent..lets hope its more succesful this time!

Just as long as ANZ dont do too Pacblue, what they did too Ansett......but Im sure Sir Richard is very aware of the tactics used by our flag carrier in the past.
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Postby HamiltonWest » Sat Feb 19, 2011 10:39 am

According to other boards - Virgin Blue is due to Launch it's New Uniforms - Brand Next week in Melbourne?.
Last edited by HamiltonWest on Sat Feb 19, 2011 10:40 am, edited 1 time in total.
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Postby pacblue » Sun Feb 20, 2011 11:44 pm

a little rumor i have heard is purple uniforms thumbup1.gif
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Postby husker » Mon Feb 21, 2011 1:24 pm

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Postby HamiltonWest » Wed Feb 23, 2011 2:46 pm

Last edited by HamiltonWest on Wed Feb 23, 2011 3:11 pm, edited 1 time in total.
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Postby AlisterC » Wed Feb 23, 2011 4:37 pm

Wow ATRs! Didn't see that coming. Thanks for the links smile.gif
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Postby deeknow » Wed Feb 23, 2011 6:26 pm

And displacing the E170's aye, bit of a blow for Embraer
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Postby HamiltonWest » Thu Mar 03, 2011 12:24 pm

Virgin Blue to drop 'Blue' as part of rebranding

Virgin Blue will drop the “Blueâ€￾ from its brand name, opting instead for a streamlined brand more in line with its push to lure business customers. But the airline's boss, former Qantas Executive GM John Borghetti, has stopped short of dumping the Virgin brand completely as the airline tries to redefine its place in the local market.

Blue would no longer be part of it. The rebranding strategy is also expected to bring to an end several Virgin brand extensions in the region, including Pacific Blue, Polynesian Blue and V Australia.

Full Item Located Here:
http://atwonline.com/airline-finance-data/...rebranding-0301
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Postby HamiltonWest » Thu Mar 03, 2011 1:03 pm

Virgin Blue to drop blue to attract more business
http://www.theaustralian.com.au/business/m...p;emlist=Member
Last edited by HamiltonWest on Tue Apr 12, 2011 11:24 am, edited 1 time in total.
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Postby HamiltonWest » Tue Apr 12, 2011 11:23 am

Virgin Blue gets 'Virgin Australia' name
In the clearest sign yet of Virgin Blue's new 'Virgin Australia' brand the airline has taken ownership of the virginaustralia.com.au Internet name.
That name, along with Virgin Pacific, is registered to the London-based trademark umbrella group Virgin Enterprises, which owns and 'leases' over 2000 Virgin trademarks around the world.
Full item here:
http://www.ausbt.com.au/virgin-blue-gets-v...-australia-name
Last edited by HamiltonWest on Tue Apr 12, 2011 11:24 am, edited 1 time in total.
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Postby HamiltonWest » Tue May 03, 2011 5:37 pm

-
Last edited by HamiltonWest on Tue May 03, 2011 5:57 pm, edited 1 time in total.
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Postby HamiltonWest » Tue May 03, 2011 5:57 pm

Virgin brand to launch tomorrow

Virgin Blue will launch its much-anticipated new brand tomorrow at Sydney Airport, with Sir Richard Branson in Australia to help unveil ‘the new face’ of the airline.

Virgin Australia is widely expected to be the new name.

Full Item Here:
http://www.travelweekly.com.au/news/virgin...launch-tomorrow
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